Do’s and Don’ts
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The pandemic has forced businesses to rethink how they reach out to current and potential customers. It has also necessitated a new work environment requiring long-distance employee collaboration. Such changes can lead to short-cuts that may put your company at risk.
To protect against suits or challenges you may face, it is highly recommended to acquire Media Liability Coverage. This policy can cover your business should you face legal action due to libel, slander, invasion of privacy, copywrite infringement, defamation, emotional distress, and much more.
In addition to this vital coverage, here are some important tips to consider that may help reduce your Media Liability risks:
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| Subscribe to an image service for licensed images, or take your own. |
Just grab something from an internet search. |
| Work with your graphics team, or hire a freelance graphic designer for custom graphics. |
Download an image from the internet and make changes in an attempt to avoid copywrite infringement. |
Find sites for royalty-free music, or go through the proper channels to license a song you want to use. |
Assume your company is too small to be noticed for using music without permission. |
| Work in tandem with your lawyer or legal department to review posts, special offers, and/or contest wording |
Take a “we’ll deal with it if it comes up” approach. |
The moral of the story is: DON’T TAKE SHORTCUTS. A bit of extra diligence upfront can save your company time and money in the long run.
To discuss your risk factors and/or receive a quote for a Media Liability Coverage policy, click below or reach out to us at the contact information provided.
Regards,
Newtek Insurance Agency
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